Beefits for Branch Managers

Increasing sales and assets under management are undoubtedly among the top priorities for your branch. It is also no surprise that these goals can be accomplished by helping your financial advisors increase referrals and retain more of the assets you already have.

Over the next several decades, this country is expected to experience one of the greatest transfers of wealth from one generation to the next. Estimates of how much money people will leave behind average about $41 trillion. To capitalize on this massive amount of money changing hands, we need to build deep and meaningful relationships with our clients.

Unfortunately, advisors are failing to seize this great opportunity so far. In fact, 95 percent of advisors lose the business of the next generation when the key owner dies.¹ One key reason is advisors focus on helping clients create “estate plans” that addresses inheritance rather than helping them plan a legacy that incorporates the non-financial, more personal aspects of their lives. In other words, advisors need to focus on their clients’ LIVES not just their MONEY.

Legacy planning addresses these important issues, resulting in deeper, more meaningful relationships with clients. It's a truly unique service that allows you to help your financial advisors to stand out in a crowded field.

¹Greshem, Steve, “Zeroing in on the Managed Account Customer,” Registered Rep, January 1, 2003.